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Guest Blog: Perspective: Responsible AI for Pricing
As AI-driven pricing systems rely heavily on vast amounts of data, privacy and security concerns become paramount. Data privacy laws should be strictly adhered to, and personal data should never be used to calculate pricing recommenda..
Jun 165 min read


Guest Blog: Tariffs and Optimal Prices
To calculate the impact of tariffs, one must therefore know the price elasticity or the price response function in the US.
Apr 213 min read


Guest Blog: Dynamic Pricing: Don’t Blame the Algorithm, Blame the People
Consumers, politicians, and media alike have been quick to point fingers at algorithms and artificial intelligence, blami...
Apr 185 min read


Guest Blog: Building a Partner Program for B2B Customers with Limited Resources: A Lean Approach
Partner programs often include incentives for your partners to sell or promote your product, creating a mutually bene...
Mar 284 min read


Guest Blog: Pricing Diplomacy: How Cross-Functional Collaboration Can Drive Revenue Growth
Unlocking real growth requires a broader approach—one that involves voices from across your organization.
Mar 132 min read


Guest Blog: Transforming Customer Interactions with AI: A Journey of Innovation and Success
Traditional technology companies often struggle with perceptions of over-promising and under-deliveri...
Mar 133 min read


Guest Blog: The Impact of AI on B2B Pricing: A Double-Edged Sword?
However, as AI becomes more widespread and the competitive landscape equalizes, these margins may eventually return to their original valu..
Feb 263 min read


2025 Pricing Playbook: Is Your Strategy Ready for Tariff Volatility?
Thus far, 2025 is being defined by uncertainty as a dynamic mix of geopolitical tensions, evolving policies, and trade disruptions...
Feb 133 min read
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