How To Best Utilize AI in B2B Pricing

Data and analytics will help you understand demand, develop strategy, and execute prices more effectively. This workshop will be geared towards introducing the audience to the best practices in pricing processes from around the world which can be implemented immediately.

We will also review how some of the latest technologies can be implemented into the pricing frameworks of the future.

ATTENDEES WILL LEARN:

· Develop your strategic objectives for the organisation based on data analysis.

· Identify who your real competitor is, in which markets and by how much.

· Deploy the chosen pricing strategy through controlled analytical processes to maximize impact.