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Top 10 Levers to Quickly Optimize Pricing

Keynote

Thursday, May 4th

Top 10 Levers to Quickly Optimize Pricing

Many companies struggle in optimizing their pricing and do not know where to start. However, there are a few pricing levers which can be implemented quickly and have significant improvement impact. This ranges from rounding to price thresholds, behavioral pricing, terms & conditions, discount optimization, differentiated pricing to optimized monetization through contract management. This session will share ideas, best practices, and success factors on how to quickly optimize prices.

Attendees will learn ...

· 10 different approaches to quickly optimize prices

· Concrete tips and tricks to boost profits from other companies

· What to keep in mind: dos and don’t

Dan Zatta, PhD

Horváth Italy

Top 10 Levers to Quickly Optimize Pricing

Horváth Italy

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