PRESENTER: Frederico Zornig, Founder & CEO, Quantiz Pricing Solutions Frederico Zornig is the Founder and CEO of Quantiz Pricing Solutions. He has 16 years of international executive experience at Johnson & Johnson and British American Tobacco. He has authored two books, Acerte o Preço e Aumente seus Lucros (Fix Your Price and Increase your Profits) and Decidindo o Caminho (Deciding the Path). He has also published several pricing articles in the US and Latin America. He is a PhD Candidate at ISM, France and received his MBA from the University of Illinois at Urbana-Champaign. Frederico is a Certified Six Sigma Black Belt. Pricing Cases in Latin America This online course presents real pricing projects developed in Latin America. Demographics will be addressed along with forecasting and case studies reflecting the basic pricing principles. It will also illustrate strategies, tactics and techniques that worked for different business segments in this region.