| Full-Day Workshops -- Tuesday, 16 November 2010 |
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"How to Leverage Price Optimisation within Your Organisation"
Presenters: Paul Hunt, President, Pricing Solutions and Tony Hodgson, Managing Director, Pricing Solutions
(workshop details) |
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"Improving Profitability by Implementing Value Based Pricing"
Presenters: Frederik Van Bever, Senior Consultant, Belgian Strategy & Operations Practice, Deloitte and Daniel Soto Zeevaert, Senior Specialist, Deloitte Consulting (workshop details) |
"Core Skills" Presenter: Mark Billige, Partner, Simon-Kucher & Partners (workshop details) |
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"B2B and B2C Pricing Excellence: Improving the Effectiveness of Your Own Pricing Function by Learning from Best Practices Across Industries"
Presenter: Andreas Hinterhuber, Partner, Hinterhuber & Partners (workshop details) |
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(Global Pricing for Executives Summit)
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General Sessions -- Wednesday, 17 November 2010, Morning |
| 8:30 |
Welcome and Networking -- Kevin Mitchell, President, Professional Pricing Society |
| 8:45 |
KEYNOTE: “Advantage-Based” Marketing for Profit, Not Just Sales Competitive Markets
Tom Nagle, Ph.D., Partner, Cambridge USA office of Monitor Group (details) |
| 9:45 |
Break / Sponsor Hall |
| 10:15 |
KEYNOTE: Pricing Excellence is a Journey! The Way Towards a Truly Profit-Driven Company
Dr. Georg Tacke, CEO, Simon-Kucher & Partners (details) |
| 11:00 |
KEYNOTE: Pricing Decisions that Endanger Profits: Understanding the Psychology of Pricing
Kent B. Monroe, J.M. Jones Professor Marketing Emeritus, University of Illinois at Urbana-Champaign, Illinois USA, Distinguished Visiting Scholar, University of Richmond, Richmond Virginia USA (details) |
| 12:00 |
Lunch |
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Breakout Tracks -- Wednesday, 17 November 2010, Afternoon |
|
PRICING PRACTITIONERS TRACK |
PRICING EXPERTS
TRACK |
TOOLS AND TECHNIQUES |
| 13:00 |
Driving Changes Across a Large, Decentralized Organisation to Install a Pricing Function
Speaker: Frédéric Duhamelle, Global Head Pricing Operations, Syngenta Crop Protection AG |
The Last Mile to Pricing Performance: Compensating Your Sales Force for Price Realisation
Speaker: Alain Solliard, Director, Simon-Kucher & Partners Strategy & Marketing Consultants |
How to Use Market Research to Improve Pricing
Speaker: Fernando Ventureira, Managing Director, Pricing Solutions Europe |
| 13:45 |
Pricing for New Products and New Markets
Speaker:
Dr. Rainer Siebenhaar, Head of Commercial Strategy, New Markets and Partnering, Nokia Siemens Networks |
How to Select the Right Pricing Tool for Your Organisation
Speaker: Willem van den Broek, Senior Manager, Pricing & Profitability Management, Enterprise Applications, Deloitte Consulting |
Pricing In a Downturn
Speaker: Uriah Smith, Chief Executive Officer, RevvednReady |
| 14:30 |
Afternoon Coffee Break / Sponsor Hall |
| 15:00 |
Consistency and Flexibility: Managing Potentially Competing Objectives
Speaker: Stuart Dodds, Global Head of Pricing, Linklaters LLP |
Why “Over There” Pricing Often Fails “Over Here”
Speaker: Stephen Martin, Principal Consultant, Frank Lynn & Associates Ltd. |
International Pricing Management Challenges – Learnings from Global Companies Operating in Europe
Speaker: Finn Hansen, CEO, Stratinis Ltd |
| 15:45 |
Establishing Strategic Pricing in a Two-Sided Business
Speaker: Amar Ali
VP of Strategic Pricing, Travelport |
Pricing in a Multi-
Speed Europe
Speaker: James Marland, Director, Business Consulting, Vendavo Europe |
How to Implement Value Based Pricing Successfully
Speaker: Nicolai Broby Eckert, Senior Partner, Implement Consulting Group |
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General Sessions -- Friday, October 29, Afternoon |
| 16:30 |
KEYNOTE: Pricing Orientation in Business Markets: Gap Between Theory and Practice
Presenter: Stephan Liozu, CPP, President & CEO, Ardex / W.W. Henry Company
(details) |
| 17:30 |
Conference Close |